TagTeam Solutions:

Customer Example:

A well-known consumer products company uses a marketing library to provide an extranet-accessible "Broker Library" for its distribution partners. Maintained in conjunction with the company's internal "Sales Library," the Broker Library is packed with hundreds of product materials, sales tools, shelving standards, and reference documents. Brokers access the library around the clock, and have access to fast-breaking promotions, upcoming advertising schedules, new product formulations and packaging changes. The Broker Library also includes on-line ordering of physical (print) items.

The company's brokers have identified the library as better than those of other suppliers — a source of competitive advantage — because it is so easy to use, up-to-date, and combines both electronic and print materials. Salespeople want all of your marketing and sales materials NOW. They want to know about new brochures, advertisements and mailers; they expect easy access to accurate product presentations; and they increasingly demand collateral in electronic formats so they can e-mail them to customers or print them on desktop printers.

Partner Relationship Management

Your distribution channels, strategic allies, and business partners need convenient access to your marketing materials and sales tools. Product specs, documentation, brochures, graphics and logos, and other vital materials help them represent your company's offerings powerfully and consistently.

But if your materials aren't readily available, you can lose the battle for "share of mind" that is so important in third party selling. Even worse, you can develop a reputation for being behind the times, or hard to do business with.

A complete, up-to-date, visual library of your partner-ready materials is the solution. With a visual library, you can quickly exceed your partners' expectations in terms of information availability, timeliness, and ease of searching and ordering. Partners simply log-in to your web-accessible library, search your materials, download electronic items, order hardcopy items, and provide feedback or ask questions on-line. It's faster and cheaper than CD's, and offers the added benefits of easy updating and complete tracability.

Contact us to learn more about our partner relationship management solutions.